TIPA 是Technical Image Press Association的缩写由12个欧洲国家和31个以上有关影像杂志社参与的专业杂志团体。TIPA Award奖项是由TIPA授予的，每年在欧洲发布的照片和影像产品为对象根据行业评选出最佳产品并授予奖项。自1991创立以来已过了16年，获得 TIPA Award的产品将会
消费数码相机类奖项
Best Expert Compact Camera：Canon PowerShot G11
最佳准专业级紧凑型数码相机：佳能 博秀 G11
获奖理由：
Well built and user friendly, the PowerShot G11, with all the manual functions that photographers need, is a great tool to work with precision and discretion. The 28-140mm zoom (24x36mm equivalent) and its sensor smartly limited to 10 MP are two evidences of its positioning as an "expert" camera. It does not try to dazzle beginner but to reassure the specialist
大意为，不错的设计以及有好的用户体验，G11有所有摄影师需要的手动控制功能，是一个很出色的工作工具，1000万像素加上28-140mm变焦范围的镜头是两个让G11拿到该奖项的主要原因。
Best Superzoom Camera：Fujifilm FinePix HS10
最佳长焦相机：富士 FinePix HS10
获奖理由：
Serious photographers wanting the versatility and performance of an SLR system without the bulk or expense now have the perfect solution in the shape of the Fujifilm FinePix HS10. The FinePix HS10 offers an extensive feature set that combines a powerful 24-720mm (30x) zoom lens with sophisticated photographic controls, advanced functionality and SLR-like handling and excellent image quality in a single compact, affordable unit
大意为，希望自己的数码相机能适用于多种场合拍摄、拥有SLR产品功能但并不想为此支付高昂的费用购买数码单反相机的用户将可以在富士 HS10上找到他想要的一切，HS10有提供了丰富的功能，还有30倍变焦范围的24-720mm的镜头，作为一个“类DSLR”产品来说，富士HS10的画质表现和功能配置都非常出色。
Best Compact Camera:Sony Cyber-shot DSC-HX5V
最佳紧凑型数码相机：索尼 Cyber-shot DSC-HX5V
获奖理由：
The Sony Cyber-shot HX5V is the world’s first camera that integrates GPS and Compass functions, as well as Sony's unique Sweep Panorama function. It features a 25-250mm (equivalent) lens and a 10.2-megapixel Exmor R CMOS sensor. The built-in HDR (High Dynamic Range) Backlight Correction produces natural, balanced results with high contrast and strongly backlit scenes. The Optical SteadyShot with new Active Mode provides up to 10x more shake correction than conventional cameras
大意为，索尼 HX5V是世界上第一台集成了GPS和指南针的数码相机，他还具备了索尼的全景扫描功能和25-250mm的焦段范围加上1020万的Exmor R cmos传感器，此外HX5V还内置了HDR拍摄功能和背光校正功能，这些功能将能催生出拥有高对比度和高场景动态的照片。（总而言之就是功能多）
Best Imaging Innovation：Fujifilm FinePix REAL 3D Technology
最佳影像创新：富士 FinePix Real 3D技术
获奖理由：
Fujifilm´s 3D technology offers an uncomplicated way for consumers to create and perceive 3D images and movies. Advanced 3D digital shooting is as easy as 2D photography with the FinePix REAL 3D W1 camera. The camera´s display allows immediate displaying of the 3D visual captures. The additional Fujifilm 3D photo display frame is an option to show the images outside of the camera in a larger size. Finally 3D prints can be produced for which Fujifilm has succeeded in the precision lamination of high-resolution, low-halation prints with lenticular sheets that create the 3D effect
大意为，富士3D技术的相机的屏幕可以实时显示3D化可视化效果，为消费者提供了一个简单方式去创作3D的照片和视频。
Best Rugged Compact Camera：Casio Exilim EX-G1
最佳紧凑型三防数码相机：卡西欧 Exilim EX-G1
获奖理由：
The water and freeze proof Casio EX-G1 is designed with shock-resistant elements throughout the camera, both inside and out, creating a smart look in a slim-line camera with functional beauty. In addition to capturing high-resolution 12.1 megapixel images, the EX-G1 with a 3x optical zoom, also features modes such as interval shooting and multi-image capture, which utilize the camera’s endurance qualities
大意为，卡西欧G1开创了三防数码相机也可以同时兼具超薄漂亮的外观和防水、防冻以及防摔等元素，除此正常的拍摄功能之外，G1还提供了多种不同的拍摄模式可供使用者选择。
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